SUSHI LUNCHI

Brand Identity, Print, Environmental Graphics

Sushi Lunchi is a Japanese Fine Dining restaurant where you can explore the world of Chirashi Don – a realm where seasoned sushi rice plays host to a delicate fusion of raw and cooked seafood.

sushi lunchi

The logo pays homage to the Chirashi bowl, gracefully positioned between two parallel chopsticks. Its dynamic form, adjustable in length, offers versatility while maintaining a minimalist charm that seamlessly adapts.

sushi lunchi

Drawing inspiration from iconic elements like the cult film Godzilla, vibrant 80s arcades, and the intricate tapestry of Japanese culture, an extraordinary narrative is woven into the main wall of the restaurant.

sushi lunchi

Don-Neko, a Maneki Neko – the beckoning Japanese cat of good fortune – assumes the role of another Godzilla in a cityscape crafted from sashimi. This hungry connoisseur of Japanese cuisine may appear innocent with its large, adorable eyes, yet do not be deceived. Nothing stands in its way when it comes to savoring a mouthwatering bite.

sushi lunchi

The iconic Su-Don makes an entrance as a heroic sumo wrestler, ready to shield the metropolis. Helicopters shower vegetable cubes and rice grains, serving as protective measures for the city, while fish float undisturbed.

sushi lunchi

This captivating universe comes alive through diverse applications, where even more eccentric characters are brought to life within the peculiar and humorous world of Sushi Lunchi. Much like Don-na, the vibrant guardian, who is keeping a vigilant eye over the staff area to ensure the heart of the restaurant remains secure or expresses gratitude for choosing to dine here.

sushi lunchi

The color palette across all applications resonates with the vivid hues of freshly prepared ingredients that adorn our dishes.

sushi lunchi
sushi lunchi
sushi lunchi

The elements of the surreal world, intricately weaving the threads of its enchanting narrative, come to life inside the restaurant.

sushi lunchi
sushi lunchi
sushi lunchi

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